Importance of Market Research and Competitor Analysis

We take a closer look at Importance of Market Research and Competitor Analysis and its implications for both beginners and experts in analysis.

Market analysis is the important 1st step of communication strategy development.
And why am I highlighting it so much in a separate video?
In 2,5 weeks of July (79 of them in the early stages and 42 more established with 3+ years experience) and uncovered significant trends.
From the report it came out that:
% of respondents, regardless of experience level, do do market research or competitive analysis in a written form,
only % actively doing these things,
and % chose the - options which means they had done something in this topic.
Based on these and the rest of numbers on strategy development there is still space for improvement. But that's the reason why I am here.
Don't skip these steps, they are essential for your whole , not only for your .
Later I will share the exact background and methodology of my speed branding audit, but if you are interested in them till then, just let me know, feel free to ask.

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